8. All the human beings of this planet have the inalienable rights to access all the other cultures of this planet.
9. Cultures are not right or wrong, good or bad; they are different. This diversity is what constitutes the richness of the cultural patrimony of the human species.
10. The cultures of the world can only live, grow and flourish in a system of complete separation of powers (i.e. the political, military, religious, legal, and executive branches must be separated from the culture power.) No culture is the exclusive property of a nation or a political, economical, mediatical or military power.
11. As a consequence, the national representatives cannot present themselves as the exclusive representants of a given culture.
12. The political power is temporary. The cultural reality is timeless.
13. Each culture has the right to communicate its constitutive elements, its principles and beliefs, to the rest of the world but does not have the right to impose them.

Book source: 7 Secrets of Marketing in a Multi-Cultural World by G. Clotaire Rapaille


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